Representation

Representation

Today we learnt about the different types of representation, meaning the way people and events are shown in media.

Stereotypes, are a type of shortcut meaning instead of describing in full detail a persons description, they round it up and do an average stereotypical description. We learnt that there is a difference between stereotypes and archetypes. Archetypes being an ultimate version of a sterotype (e.g an Essex girl is a dumb blonde female with large breasts wearing little clothes and massive stilettos). Another type of representation is a countertype, this is a more accurate type of description meaning they challenge stereotypes. For example if a girl from Essex didn't have any of the above descriptions, she would be a countertype.

We also learnt the abbreviation CAGES this applies to the way people are represented in the media. CAGES stands for

• Class
• Age
• Gender
• Ethnicity
• Sexuality

This film poster shows that the man is looking directly at the camera to get the audiences attention focussed on him rather than the lady. Both their heads take up equal amounts of the film posters space which shows equality but the fact the male is the one with his full face showing shows inequality and more importance.